Attendee and exhibitor acquisition is the trade show lifeblood. How can event producers get their message to prospects that are at times tuning out against a sea of noise? Ad retargeting has gained traction with event producers because it keeps the trade show...
Event and conference producers have a massive audience of American workers who take part in ongoing educational opportunities. Professional education has multiple rewards. Event managers may leverage these benefits for attendee marketing. When adult workers are asked how education paid off for them,...
These post event survey questions take a holistic approach to event assessment; from tracking marketing effectiveness to event success. The core question sets provide a beginners guide or start point to building a custom event survey and session evaluation questionnaire. Each individual event producer...